Monday, December 5, 2011

Scoop.it (Extra-Credit)

Scoop.it is a content curation tool that lets the user become a publisher of their own content and ideas and post multi-media in one place. With customizable backgrounds and themes you can select relevant content from the Web or from Scoop.it's suggestion engine, edit your style, perspective and share it in one-click and leverage your magazine layout. You can brand your own topic by feeding your site, blog and social media accounts with quality content from your curation, use your own domain name, graphics, charts, and logos to own your magazine, and get the full benefits of your publication through such tools and services as visibility, traffic and SEO performances. With readily available and actionable key indicators, you can improve your topics performance, measure your traffic trends, posts, audience engagement and even integrate your page with Google analytics.

A set of advance functions even enables you to enrich your content, schedule your posts, share your content with multiple social media accounts and curate as a team. There are two versions: Free (5 topics per account) and Business (10 topics per account). With both versions you can: curate from suggestion engine, curate from user's suggestions, curate from bookmarklet, suggestion management, and export as html widget. With the Free version you can also get basic tools to edit posts, you can share your curation to one Twitter, Facebook, and LinkedIn account and export to Tumblr/Wordpress blogs or through RSS but it will redirect to Scoop.it. The features that you can only receive when you purchase the business version ($79/month being the only downside) you get: rich-text and hyperlink post editing, no export redirect, more social media shares, domain hosting, scoop.it and Google analytics, post scheduling and team curation (up to 4 curators).

(Alcatel-Lucient 2011) The objective of the so-called Semantic Web is to extract meaning from data. It is an extension of the existing Web in which information is given well-defined meaning, enabling computers and people to collaborate together more effectively. Curation is meant to gather information and research it to make better assumptions about what you are looking at and define that certain thing. It is to go beyond just finding the relevant information. Lucient says "In practice this means that when you request information about, say, Michael Jordan, the Web will be able to work out whether you are searching for the former NBA star, the Senior Web Developer at Houghton Mifflin Company, or any other Michael Jordan. And it will not only list Web pages with information about him but will also offer a short compilation of verified data found."

References:
Alcatel-Lucient White Paper (2011) New communication behaviours in a Web 2.0 world - Changes, challenges and opportunities in the era of the Information Revolution. Available at: http://enterprise.alcatel-lucent.com/private/active_docs/Communication%20Behavior%20in%20a%20Web2%200%20World_ALU.pdf

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