Path

Path is a social media app available through iTunes and Google play. The app was released as a way in which to keep connected while only having a select group of people who could see. By adding friends and family, they became able to see the photos and videos you post. However, the app has since been re-released as a more of a "digital journal". Due to it's more intimate nature people became more comfortable with sharing more of their personal lives on it. 

Path allows users to easily share what they are doing, who they are with and where with a select group of friends  or they can opt to share on their social media sites, however having the option to not share publicly you can avoid having randoms know your every location. 

The "digital journal" has many features similar to other social media sites. Path allows you to post photos, tag friends you are with and what you are doing, check-in to locations, share the newest music you are into, comment and post status, indicates if you've gone to bed or woken up for the day, as well as use your Facebook to invite friends to "follow your path".

While much does not seem to be different from every other social media site, the apps winning factor is the level of intimacy it can achieve for those whose don't wanna tell all 500 of their Facebook friends they are getting coffee.